It is easy to make delicious-looking hamburger at home. But would this
hamburger still look delicious after it sat on your kitchen table under very
bright lights for six or seven hours? if someone took a picture or made a video
of this hamburger after the seventh hour, would anyone want to eat it? More
importantly, do you think you could get millions of people to pay money for
this hamburger? These are the questions that fast food companies worry about
when they produce commercials or print ads for their products. Video and photo
shoots often last many hours. The lights that the photographers use can be
extremely hot. These conditions can cause the food to look quite unappealing to
potential consumers. Because of this, the menu items that you see in fast food
commercials are probably not actually edible.Let's use the hamburger as an
example. The first step towards building the commercial hamburger is the bun.
The food stylist--a person employed by the company to make sure the products
look perfect--sorts through hundreds of buns until he or she finds one with no
wrinkles. Next, the stylist carefully rearranges the sesame seeds on the bun
using glue and tweezers for maximum visual appeal. The bun is then sprayed with
a waterproofing solution so that it will no get soggy from contact with other
ingredients, the lights, or the humidity in the room.Next, the food stylist
shapes a meat patty into a perfect circle. Only the outside of the meat gets
cooked-the inside is left raw so that the meat remains moist. The food stylist
then paints the outside of the meat patty with a mixture of oil, molasses, and
brown food coloring. Grill marks are either painted on or seared into the meat
using hot metal skewers.Finally, the food stylist searches through dozens of
tomatoes and heads of lettuce to find the best-looking produce.One leaf of the
crispest lettuce and one center slice of the reddest tomato are selected and
then sprayed with glycerin to keep them looking fresh. So the next time you see
a delectable hamburger in a fast food commercial, remember: you are actually
looking at glue, paint, raw meat , and glycerin. Are you still hungry?
Question:
What is the best synonym for ' delectable'?
Educational planning should aim at meeting the educational needs
of the entire population of all age group. While the traditional structure of
education as a three layer hierarchy from the primary stage to the university
represents the core, we should not overlook the periphery which is equally
important. Under modern conditions, workers need to rewind, or renew their
enthusiasm, or strike out in a new direction, or improve their skills as much
as any university professor. The retired and the age have their needs as well.
Educational planning, in their words, should take care of the needs of
everyone.
Our structures of education have been built up on the
assumption that there is a terminal point to education. This basic defect has
become all the more harmful today. A UNESCO report entitled ‘learning to Be’
prepared by Edgar Faure and others in 1973 asserts that the education of
children must prepare the future adult for various forms of self – learning. A
viable education system of the future should consist of modules with different
kinds of functions serving a diversity of constituents. And performance, not
the period of study, should be the basis for credentials. The writing is
already on the wall.
In view of the fact that the significance of a commitment of
lifelong learning and lifetime education is being discussed only in recent years
even in educationally advanced countries, the possibility of the idea becoming
an integral part of educational thinking seems to be a far cry. For, to move in
that direction means such more than some simple rearrangement of the present
organization of education. But a good beginning can be made by developing Open
University programs for older learners of different categories and introducing
extension services in the conventional colleges and schools. Also these
institutions should learn to cooperate with the numerous community
organizations such as libraries. Museums, municipal recreational programs,
health services etc.
According to the author,
the concept of ‘lifetime education’ is
The history of literature really began was the earliest of
the arts. Man danced for joy round his primitive camp fire after the defeat and
slaughter of his enemy. He yelled and shouted as he danced and gradually the
yells and shouts became coherent and caught the measure of the coherent and
caught the measure of the dance and thus the first war song was sung. As the
idea of God developed prayers were framed. The songs and prayers became
traditional and were repeated from one generation to another, each generation
adding something of its own. As man slowly grew more civilized, he was
compelled to invent some method of writing by three urgent necessities. There
were certain things that it was dangerous to forget and which, therefore, had
to be recorded. It was often necessary to communicate with person who were some
distance away and it was necessary to protect one’s property by making tools,
cattle and so on, in some distinctive manner. So man taught himself to write
and having learned to write purely for utilitarian reasons he used this new
method for preserving his war songs and his prayers. Of course, among these
ancient peoples, There were only a very few individuals who learned to write,
and only a few could read what was written.
Main invented writing because he wanted
In the early 1920's,
settlers came to Alaska looking for gold. They traveled by boat to the coastal
towns of Seward and Knik, and from there by land into the gold fields. The
trail they used to travel inland is known today as the lditarod Trail, one of the
National Historic Trails designated by the congress of the United States. The
Iditarod Trail quickly became a major thoroughfare in Alaska, as the mail and
supplies were carried across this trail. People also used it to get from place
to place, including the priests, ministers, and judges who had to travel
between villages down this trail was via god sled.
Once the gold rush ended, many gold-seekers
went back to where they had come from, and suddenly there was much less travel
on the lditarod Trail. The introduction of the airplane in the late 1920's
meant dog teams were mode of transportation, of course airplane carrying the
mail and supplies, there was less need for land travel in general. The final
blow to the use of the dog teams was the appearance of snowmoniles.
By the mid 1960's most Alasknas didn't even
know the lditarod Trail existed, or that dos teens had played a crucial role in
Alaska's early settlements. Dorothy G.Page, a self-made historian, recognized
how few people knew about the former use of sled dogs as working animals and
about the Iditarod Trail's role in Alaska's colorful history. To she came up
with the idea to have a god sled race over the Iditarod Trail. She presented
her idea to an enthusiastic musher, as dog sled drivers are known, named Joe
Redington, Sr. Soon the pages and the Redintons were working together to
promote the idea of the Iditarod race.
Many people worked to make
the first Iditarod Trail Sled Dog Race a reality in 1967. The Aurora Dog
Mushers Club, along with men from the Adult Camp in Sutton, helped clear years
of overgrowth from the first nine miles of the Iditarod Trail. To raise
interest in the race, a $25,000 purse was offered, with Joe Redington donating
one acre of his land to help raise the funds. The short race, approximately 27
miles long, was put on a second time in 1969.
After these first two
successful races, the goal was to lengthen the race a little further to the
ghost town of Iditarod by 1973. However in 1972, the U.S. Army reopened the
trail as a winter exercise, and so in 1973, the decision was made to take the
race all the way to the city of Nome-over 1,000 miles. There were who believed
it could bot be done and that it wad crazy to send a bunch out into vast,
uninhabited Alaskan wilderness. But the race went! 22 mushers finished that
year, and to date over 400 people have completed it.
Based on information in
the passage, it can be inferred that because the U.S. Army reopened the
Iditarod Trail in 1972,
